CRĀV Makes Ads Unforgettable

Advertisers spend millions developing logos, ads, and brands. But for this investment to pay off, consumers need to pay attention - and remember - your brand and messages. Otherwise, ad campaigns resemble the proverbial trees falling in a forest, out of earshot.

7.TV has licensed the patented CRĀV® reactive ad process. Built on a powerful premise - reward human beings for their time and attention - CRĀV ads have been tested by 6 time David Oglivy Research Award winners, Ameritest®. The results - CRĀV ads work significantly better than normal ads in the key areas of ad effectiveness.

CRĀV stands for Consumer Rewarded Advertising Vehicle - and as more and more media outlets incorporate the CRĀV logo into their marketing and advertising, the CRĀV "bug" is becoming synonymous with "Pay Attention!"

By placing a CRĀV logo or tone in your TV, web, print, or radio ads, and announcing rewards for registered users to prove they've paid attention - CRĀV turns ads into rewarding entertainment.

By triggering the fight or flight response, CRĀV ads travel to the brain's processing centers FASTER, and become much harder to forget.

Contact 7 today to learn how YOU can create unskippable and unforgettable CRĀV ads.